What planning is essential for freelance work?
- Overcoming objections
- Understand your value, what pain points do you solve
- Understand money management
- Understand communication parameters
Get ready for freelancing strategies, hacks and tactics to help you skyrocket your success brought to you by Freelancer masterclass calm. You’re listening to freelancing school with your instructor Mike Volkin.
What planning is essential for freelance work many freelancers just kind of jump in the freelancing game and don’t do the necessary foundational work to set themselves up for success. So I’m going to share with you, Oh, I’d say five or six tips that will really get you on the right track. And this will apply even if you are an experienced freelancer. Maybe you haven’t done a couple of these, and some of these will help you scale faster. This is a unique podcast for me because this is the first time I’m doing a podcast with my newborn child on my lap so you might hear some I don’t know crying, hopefully laughing moaning I don’t know what’s going on. What sounds are going to emit from her? But I She is currently napping, so we’ll see how this goes. Okay, so what planning is essential for freelance work? First of all, you need a website, a lot of freelancers try to skip over that fact and think that they don’t need one. But honestly, if you want to be a full time freelancer, a website is necessary a freelancer masterclass. We give a whole class on what you need on a website and how it’s supposed to flow and be designed and whatnot. But there are lots of easy ways nowadays to drag and drop a website together and just an hour or less. So get yourself a good picture, get a couple paragraphs of your work history and a little bit of understanding a little bit of a brand and story you want to tell them put a website together. Okay, that’s very important, because prospects will be googling you to check out more of what they don’t know about you. Okay? And your website should be should be coming up when they Google you. Another thing too The plan for when doing freelance work is to overcome objections. I can’t tell you how many times I get the same question over and over again from prospects looking to hire me, and I have that memorized now, but questions like, you know, what do you charge? And why and what, what is your experience with this? Or what is your experience with that? come up with some common answers to these questions that you might ask, be asked, and if you don’t know what they are getting a few discovery calls with clients, and then write down some of the most common recurrent questions you get, okay? And then that way, now that they’re written down, you don’t have to stumble through them. I find that I don’t, I used to write them in paragraph form and just read the answers. But I found that that sound a little unnatural. So what I have now is just bullet points and I just make sure that I’ll answer the question reading off the bullet points. Okay. It’s sounds a little bit more natural that way. Okay, so what other planning is essential for freelance work? Number one, I’m sorry, number three, understand your value. What pain points do you solve? Exactly? A lot of freelancers don’t really know that they might think, okay, I do freelance writing. I do SEO work I do design, but what exactly is your value? What do you provide? That solves a pain point? Yes, clients will need design work done. But what exactly do they need? Do they need design work done that will convert website traffic better? Do they need design work that will increase their brand awareness? So start to think of what pain points do you solve but not necessarily what you do, but what pain points do you solve for your clients? That would really help you in your discovery call when trying to close a client? Actually, when trying to close a prospect, okay. For those of you who don’t know the definition of prospect is someone who hasn’t hired you yet.
And a client is someone you currently are working with.
Another tip here about what planning is essential for freelance work is understand money management. I can’t tell you how many times between January April, freelancers, email me, call me, text me freaking out, they have all these taxes do that they never planned for. So I’ll tell you exactly what I do. At the end of every week, I total up all my incoming funds, all my revenue, and I put 35% away in a separate account and I don’t touch it. Okay, that might seem like, I don’t know, next to impossible for many of you to do. But I’m telling you, it’s good business practice, because you won’t get that money back if you draw it out. So let’s say you make $10,000 in a month, hopefully you do. And then you have to put the put away 30 $500 of that money. Don’t think well, I’m short I cash this month. I’m just going to use some money from that 30 530 $500 and I’ll pay it back next month. It’s not going to happen. Okay. And you’re going to have a problem come tax time. Because you’re gonna need to pay Uncle Sam or whatever country you’re in your your income, portions of your income. Okay. And my last tip I have for you is understand your communication parameters. This is very important prospects will actually I should say clients will run you ragged, texting you emailing you Skyping you what’s happening you any means necessary to get ahold of you smoke signals, whatever they have to do Morse code. If they want to get ahold of you, they will find a way but you have to make it clear before they hire you. This is the way I communicate. I tell my clients this, you can reach me by phone if you make an appointment. And they respect that because I tell them that if I don’t have a scheduled call, I’m doing client work, and it might be your work. So please don’t interrupt me. And then I say I respond to emails three times a day, morning, noon and evening right before I log off for the day. So if you are the type of person respond to emails right away, your prospects or clients are going to take advantage of that. As soon as you stop emailing them back within two minutes or 10 minutes what they’re used to, you’re going to start to become a bad Freelancer to them because you’re not responding like you’re used to you set that standard. I don’t, I don’t want to give you this analogy, because I don’t think you’re a dog by any chance. But you know how training dogs is like, if they sit all the time, every time on command, and then they stop sitting. You, you see them as someone who’s being disobedient, right? Because they they make they might sit one every three times or, or they might miss a couple times when you say it. And they’re not performing up to the standard. It’s kind of like that for freelancers. So if you give your clients a standard that you’re going to respond to every two minutes, and then all of a sudden you start responding every hour, even though that’s still a fast response time. It’s substandard to what they expect of you. So you have to understand your communication parameters and make it clear to your prospects before they hire you How you like to communicate. I hope these tips helped Best of luck.
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